CASE STUDIES
At Capital Clients Media, our mission is clear: Your success is our success.
4888+
Successful Projects
150k
Happy Customers
480+
Team Members
120+
Over The Country
Every Client's Journey to
Success is Unique
Learn How We Achieved 77%Cost Reduction For Our Client and Delivered 38 High-Quality Leads
Client Introduction:
One client sought a steady stream of leads to maintain his business, but Facebook Ads aren't a one-size-fits-all solution. Here’s how our rigorous testing and optimization brought his campaigns to autopilot.
The Challenge:
To generate a consistent flow of qualified leads and scheduled calls while adhering to a tight budget.
Establish a Consistent Lead Flow Develop a reliable system for generating qualified leads and scheduled calls to maintain the client's business growth.
Maximize ROI on Ad Spend Implement budget-friendly advertising strategies to achieve high-quality results without exceeding the client’s financial constraints.
Refine Campaign Performance Use data-driven testing and optimization to identify the best-performing audiences, creatives, and ad strategies.
Deliver Measurable Outcomes Quickly Achieve tangible results, such as reduced CPL and increased lead volume, within a short timeframe.
Our Solution:
Targeted Audience Research:
Conducted in-depth research to identify and engage a highly targeted audience.
TOF Campaign Execution:
Launched a top-of-funnel (TOF) campaign with three ad sets, optimizing for budget efficiency.
Dynamic Creative Ads:
Utilized Facebook’s dynamic creative ads to test eight creatives and four ad copies, allowing Facebook to identify the most effective combinations.
Initial Ad Spend:
Achieved significant results with an initial daily ad spend of $30.
The Results:
Cost-Effective CPL:
Reduced the cost per lead (CPL) to $23.28, well below the industry average of $100.
Effective Ad Sets:
All three ad sets performed well, with two delivering outstanding results.
Optimized Creatives:
Selected the top two winning creatives and copies to further reduce costs.
Lead Generation Success:
Within just one month, delivered 38 qualified leads ready for scheduled calls.
Reviving Client Acquisition: Learn How Our Highly Targeted Ad Campaign Secured High-Paying Clients and Achieved $26.59 CPL
Client Introduction:
Although this financial advisor once enjoyed strong growth, he faced a decline in demand. Here’s how we helped him regain his competitive edge.
The Challenge:
To restore traction and attract high-paying clients despite previous performance dips.
Reignite Business Growth: Help the financial advisor recover from declining demand by implementing strategies to attract high-paying clients.
Optimize Campaign Budgets: Maximize the impact of a modest ad budget through strategic Campaign Budget Optimization (CBO) and performance monitoring.
Generate Quality Leads: Build and nurture a cold audience funnel to consistently deliver high-quality leads at a competitive cost.
Ensure Sustainable Performance: Identify and scale winning ad sets to maintain long-term lead generation success while staying cost-effective.
Our Solution:
Targeted Audience Building:
Leveraged previous performance data and our own research to create and nurture a cold audience through a new funnel.
Initial Ad Campaigns:
Launched three ad sets at $30/day, gradually increasing the budget as we observed positive results.
Effective CBO Implementation:
Utilized Campaign Budget Optimization (CBO) to prioritize high-performing ad sets, even with a modest budget.
The Results:
Lead Generation Success:
Quickly generated a substantial number of leads, putting the advisor back on track.
Impressive CPL:
Achieved a cost per lead (CPL) of $26.59, significantly lower than industry averages while maintaining lead quality.
Winning Ad Set:
Identified a top-performing ad set that continued to deliver results on autopilot.
Budget Efficiency:
Lower CPL allowed for budget reallocation to other funnel stages, enhancing overall campaign effectiveness.
One Client Leveraged Our Expertise in Running Highly Targeted Ads and Generated 106 Leads with $47 CPL
Client Introduction:
A financial advisor, seeking to escape his 9-5 job, launched their business to leverage Facebook Ads for business growth. Here’s how we helped him succeed.
The Challenge:
To generate consistent, high-quality leads on a tight budget, without any historical data to guide us.
Launch a Scalable Marketing Strategy: Develop a customized lead-generation funnel tailored for a new financial advisory business with no prior data.
Target and Engage Cold Audiences: Effectively reach untapped audiences to establish the brand and drive initial traction.
Optimize Ad Performance on a Budget: Utilize Campaign Budget Optimization (CBO) and broad targeting to achieve cost-effective results while scaling leads.
Deliver Consistent Lead Growth: Generate a steady stream of high-quality leads and refine strategies through rigorous testing and data-driven optimizations.
Our Solution:
Developed a New Funnel:
Created a custom funnel from scratch to drive leads.
Targeted Cold Audiences:
Focused on new, cold audiences due to the absence of past data.
Launched CBO Campaign:
Initiated a Campaign Budget Optimization (CBO) strategy with three distinct ad sets.
Optimized Large Audiences:
Started with broad audience segments to give Facebook room for optimization.
Ongoing Testing:
Continuously tested various creatives and ad copies to find the most effective approach.ts.
Rigorous RFT Testing:
Conducted four weeks of rigorous real-time testing to refine strategies.
The Results:
Lead Generation Success:
Secured 106 leads in just 3 months time.
Cost-Effective CPL:
Achieved a cost per lead (CPL) of $47, with a total ad spend of $5,017.
We help financial advisors attract more HNW leads month after month and boost their AUM with our VIP method.
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